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Are you guilty of making any of these mistakes? Let us know below!
1. Not Having A Website:
If you’re reading this then it’s too late. Just playing, but if you don’t have a website with all of your contact info + other details, you need to get one made asap!
2. Not Building Email Lists:
Email lists allow you to send exclusive snippets/behind the scenes content to die-hard fans or to the press. Email sub fans are more likely to purchase your song, merch and help build your brand.
3. Being In “Sales Only” Mode:
Sales has changed. It’s no longer only fancy content that sells, but it’s people that sell their stories. Focus less on being so transactional and more so on building a long-term brand.
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4. Zero Consistency:
Without consistency comes staggered results. Create a plan, whether it be for music creation/studying or marketing and stick to it daily.
5. Being “Too” Social:
The idea is to focus your attention on platforms that work for you, and that are emerging with a proven track record. Don’t spread yourself too thin on every platform imaginable.
6. No Marketing Or Roadmap:
Each release requires promotion and marketing whether you like it or not. Create a pre, release, and post-release strategy to help drive more of a reach to your new/existing.
There you go, 6 common mistakes artists make online. MGP Readers, kindly share your thoughts with us in the comments section below!
Article by VC for MGP.
